Every great business begins with a little magic.
Bringing it to life takes a whole lot of strategy.
I help aspiring entrepreneurs and early-stage founders shape their ideas into businesses with clear offers, a distinctive identity and a practical plan for bringing them to life.
IN THE BEGINNINGYou've got the idea. Now let's make it a business.
Maybe you've been dreaming about starting something of your own.
Maybe you have a head full of ideas and aren't sure where to begin.
Or perhaps you've already taken the first steps, but need help bringing the pieces together.
Somewhere inside, you feel called to create something meaningful. Something that reflects who you are and what you want to bring into the world.
And you don't have to figure it all out on your own.
That's where I come in.
There’s a reason that idea won't leave you alone.
YOUR GUIDE
Meet your Business Fairy.
Hi, I'm Jenic — business strategist, entrepreneur and founder of Fairy Tale Consulting and Little Lightworkers.
For more than two decades, I've worked in business strategy, consumer research and behavioral science with iconic brands including Chanel, Microsoft, Amazon and Target. Along the way, I've also helped launch and build three businesses, combining the strategic expertise of my corporate career with firsthand entrepreneurial experience.
My approach brings together the analytical mind of a strategist, the creative spirit of an entrepreneur and the intuition of someone who believes we're each here to create something uniquely our own.
I love helping people discover what makes their idea special, see possibilities they may have overlooked and find a practical path to bringing their vision into the world.
A LITTLE MAGIC TO GET YOU STARTEDWrite the next chapter of your business fairy tale.
A complimentary masterclass for aspiring entrepreneurs and early-stage founders dreaming up their next step.
Join me as we explore my proprietary Fairy Tale Framework, a creative and strategic approach to discovering what you want to build, what makes it uniquely yours and what it might take to make it real.
You'll leave with fresh perspectives, thoughtful prompts and a clearer sense of the next chapter you want to create.
YOUR NEXT CHAPTERLet’s bring your ideas to life.
Two ways to work with me, each designed to help you develop an idea or create something you've been dreaming about.
The Fairy Tale Experience
An intimate, eight-week private experience where your vision meets strategy, imagination and intuition. Together, we'll explore the possibilities within your idea and shape it into a distinctive brand, compelling offer and thoughtful plan to bring it to life, with a little magic woven in along the way.
Create Your Own Oracle Deck
Go behind the scenes of Little Lightworkers and discover what it really takes to create and sell your own oracle deck. Through real examples, lessons learned and practical guidance, I'll share the creative, manufacturing, commercial and marketing decisions that can help you bring your deck to life in a way that's uniquely yours.
THE MAGIC BEHIND THE METHODEvery business has a story. What's yours?
I believe the most compelling creations begin with understanding the person behind the idea — their experiences, gifts and unique perspective.
My approach explores four essential chapters of bringing an idea into the world: the calling that inspires it, the character creating it, the story it will become and the steps to make it real.
We uncover the vision behind your idea and clarify the business or product you want to bring into the world.
What are you here to create?
01 · THE CALLINGWe explore your strengths, values and natural way of working so your business is designed around you.
Who is the person building it?
02 · THE CHARACTERWe explore who your creation is for, what makes it meaningful and how it can take shape in the world.
What will your business become?
03 · THE STORY04 · THE BUILDWe turn the vision into actionable steps, identifying the priorities, resources and decisions needed to bring your idea into the world.
How do we make it real?
LOVE NOTES 
“Jenic has helped me see possibilities in my business I couldn’t fully see from inside it.”
Working with Jenic has been an incredible experience. She brings a rare combination of strategic thinking, creativity and business expertise, helping me reconnect with what I love about my work while shaping an exciting new direction for my business.
She has helped me think bigger, refine my brand and explore opportunities to grow beyond my local community. What I value most is her ability to see the bigger picture and translate it into practical, actionable steps.
- Kelly Peters | Kelly Rose Wellness
Start the next chapter.
Tell me a little about what you’re dreaming and what kind of support you’re looking for. I’ll review your note and be in touch in the wave of a wand.